Henry and Ian

Having grown up in Sheffield together and becoming best friends at secondary school, Henry & Ian live and work together at their BOSH! studio creating delicious recipes that are shared across the globe. They posted their first recipe online in 2016 and generated a following of 1.8 million Facebook fans and reach over 26 million people a month! A competitive bidding war between publishers resulted in BOSH! signing their first book deal with Harper Collins in 2018 and went on to become the bestselling debut cookbook of 2018!

Joey Carbstrong

Animal rights Activist

Joey Carbstrong is an Australian animal rights activist from Adelaide. He became vegan after release from prison. He has since been known for advocating for animal liberation and veganism through social media and public speaking engagements, as well as his debates on the ethics of eating meat, especially during various televised interviews such as The Jeremy Vine Show, This Morning, and Good Morning Britain.

Fiona Oakes

Tower Hill Stables

Fiona Oakes is a British distance runner who holds four world records for marathon running. In 2013, she won both the Antarctic Ice Marathon and the North Pole Marathon. She runs despite losing a kneecap from an illness when she was 17. Fiona has been vegan since she was 6 years old. She runs Tower Hill Stables Animal Sanctuary and is an ambassador for The Vegan Society. She was the subject of Running for Good, a documentary film by Keegan Kuhn, centred around her run in the 2017 Marathon des Sables.

Simnett Nutrition

Derek Simmett

Derek Simnett from Simnett Nutrition, is a Certified Nutritional Practitioner from Vancouver Island, Canada. His YouTube channel has almost 400,000 subscribers and has had over 25 million views! Being a competitive athlete most of his life, Derek's focus is on performance based nutrition. He loves to help people reach their fitness and lifestyle goals through healthy, wholesome food with a natural approach to fitness and movement.

Genesis Butler

Vegan Activist

Genesis Butler is a 13 year old vegan animal activist who went vegan on her own at the age of six. Genesis speaks at various vegan and non-vegan events around the world about veganism, activism, and environmental issues caused by animal agriculture. Genesis gave a TEDx talk in 2016 and was the youngest person to do so. In 2019, Genesis asked the Pope to go vegan for the Million Dollar Vegan campaign and was named a Marvel Superhero with her own comic book and episode featuring her animal advocacy airing on DisneyPlus.

Peter Egan


Peter Egan is a British actor known for his TV roles, including Hogarth in Big Breadwinner Hog, the future King George IV of the United Kingdom in Prince Regent (1979); smooth neighbour Paul Ryman in the sitcom Ever Decreasing Circles (1984–89); and Hugh "Shrimpie" MacClare, in Downton Abbey (2012–15). Egan is a longtime animal lover. Starting in around 2010, he began to campaign publicly on behalf of animal rights. In January 2016, Egan participated in Veganuary, and has remained vegan.

Derek Sarno

Wicked Healthy

Derek Sarno is co-founder Wicked Healthy – Wicked Foods, author of the Wicked Healthy Cookbook and Whole Foods Market Diet Cookbook with his brother Chad. He’s the creator-developer of Wicked Kitchen brand in the U.K. and the Chef - Director of Plant-Based Innovation for Tesco PLC, leading the plant-based initiative to bring delicious, unpretentious vegan foods to mainstream market.

Lex Rigby

Viva! Campaigns

As Viva!’s Campaigns Manager, Lex oversees the campaigns team, working to expose animal abuse, promote veganism and raise Viva!’s profile. In researching, organising and promoting successful campaigns Viva!’s aim is to spotlight the truth about Britain’s farmed animals and support positive changes to create a kinder future for animals, ourselves and the environment.

Dr Alice Brough

Viva! Veterinary Consultant

A six month stint on an intensive breed-to-finish pig unit at the age of 18 drove Alice to gear her veterinary career towards improving the welfare of farmed animals. Since graduating from the University of Edinburgh, she’s worked as a mixed practice vet in East Anglia and has spent years as a commercial pig vet. Working as an integral part of the meat industry and witnessing daily atrocities led Alice to give up animal products altogether. Now, she works with Viva! to expose the realities of livestock farming and drive change via public perceptions.


Mobius Loop

Mobius Loop create gloriously eccentric and philosophical folk stories, fusing world music and conscious rap with eruptions of free-form dance charged with an intimately powerful and intense energetic live performance. Mobius Loop are on a mission to raise positive vibrations, projecting an organic co-operative voice for humanist spirituality, vegan philosophy, grassroots philanthropy, true democracy and alchemical magic, in the name of Hemp Redemption and the infinite unknown.

P Money

P Money, born Paris Moore-Williams, is an English grime MC from New Cross, South East London, who is also active in the bassline scene. He is best known for his live performances as well as for songs such as Slang Like This, Anthemic and Round the Clock. He was a founding member of Lewisham-based grime crew OGz and has released one album with the group entitled OGz Season Vol. His new album 'Money Over Everyone 3' was released on the 31st May 2019 and features the single 'Where & When' featuring Giggs.